Monday, December 7, 2009

Do you have a website for your music?

The problem with most unknown artists is that they don’t want to invest in order to get known. It’s like they never heard the saying “it takes money, to make money.” One of the best ways to do this is to create a website to market their music. It is almost a given that companies and artists have websites that fans and more importantly A&R’s can visit. By having a professional looking website artists gain instant credibility and this credibility will get you one step closer to your goal. Here are a few elements that should be incorporated on your website. All of it can be done for as little as $500:

1) Contact Information: Make yourself easily accessible. If someone likes your music and wants to offer a way for you to make money off your music you better make sure you can be easily contacted.

2) SEO Ready: SEO or Search Engine Optimization is an organic way to make your website appear near or at the top of a search engine like Google when someone types in certain keywords. Cater to your local audience. For example if you are from Honolulu, Hawaii, make sure that you place text all over your site referring to your market. When someone searches for “Singers Honolulu” you want to be at the top.

3) Bio: Create a brief description of your brand and your music. People like to put artists in boxes (he sounds like 2Pac) put yourself in a box so others don’t have too.

4) Music: People need to hear your product.

5) Video: is very important as many people spend hours of their time watching videos online. If you have a show, create a video and display it on your site or add a pictures show your songs.

6) Links: You should link your website to your other social networking sites like twitter, Facebook and Myspace. You should also trade links with other popular websites that your target market frequents. This should increase traffic on your website and also increase your SEO.

7) Blog: A blog is a great way to keep people engaged. If you do interesting this and are always active people will follow. Once you have a “following” you will be more attractive to record labels.
1 Artist 1 Beat
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